opinion

Examples of opinion in the following topics:

• Opinion Leaders

  • We often look to opinion leaders for help in our consumer decisions.
  • As such, opinion leaders can shape how a product is viewed.
  • Often, an opinion leader is among the first to use a new product or service, and can then pass on his or her opinions of the product to others.
  • Opinion leaders are particularly useful in marketing.
  • In marketing, celebrities are often used as opinion leaders.

• Political Leaders and Opinion Makers

  • Typically the opinion leader is held in high esteem by those who accept his or her opinions.
  • Merton distinguishes two types of opinion leadership: monomorphic and polymorphic.
  • Variants of polymorphic opinion leadership include market mavenism, personality strength and generalized opinion leadership.
  • Opinion leaders, such as Stephen Colbert, often shape public opinion.
  • George Clooney is an example of a celebrity opinion leader.

• Defining Public Opinion

  • Public opinion or political opinion is the aggregate of individual attitudes or beliefs held by the adult population.
  • Public opinion or Political opinion is the aggregate of individual attitudes or beliefs held by the adult population.
  • Public opinion can also be defined as the complex collection of opinions of many different people and the sum of all their views.
  • The English term "public opinion" dates back to the eighteenth century and has derived from the French "l'opinion", which was first used in 1588 by Montaigne.
  • So, public opinion polling cannot measure the public.

• The Mass Media

  • Media can have an important affect on public opinion in several ways.
  • Media can have an important affect on public opinion in several ways.
  • Another key component in the formation of public opinion is framing.
  • Social desirability is the idea that people in general will form their opinions based on what they believe is the popular opinion.
  • Explain the different ways that the mass media forms public opinion

• Political Knowledge

  • Political knowledge, in addition to political socialization and major events, impact the formation of people's political values and opinions.
  • In this view, public opinion is formed and shaped when people investigate and research politics, and are consequently able to form their own opinions.
  • How much people know about their government and their leaders, where they receive their information, the quality and impartiality of the sources they used, all impact the formation of their political values and opinions .
  • The formation of public opinion assumes that Americans know enough about political issues to shape opinions based on political knowledge.
  • This type of voter ignorance is due to the fact that, oftentimes, the cost of investigating political issues and forming opinions outweighs the benefits.

• Additional Items: Auditor and Management Reports

  • When an audit is performed on a company, the auditor issues a formal opinion in the form of an auditor report.
  • This opinion takes the form on an auditor report .
  • A qualified opinion report is issued when the auditor encounters one of two types of situations.
  • A disclaimer of opinion, also referred to as a disclaimer, occurs when the auditor could not form, and consequently refuses to present, an opinion on the financial statements.
  • State how qualified opinion, unqualified opinion, adverse and disclaimer opinion reports differ from one another

• Types of Polls

  • The main types of polls are: opinion, benchmark, bushfire, entrance, exit, deliberative opinion, tracking, and the straw poll.
  • An opinion poll is a survey of public opinion from a particular sample.
  • Opinion polls are usually designed to represent the opinions of a population by asking a series of questions and then extrapolating generalities from responses in ratio or within confidence intervals.
  • Like all opinion polls, exit polls by nature do include a margin of error.
  • The deliberative opinion poll is a form of opinion poll that incorporates the principles of deliberative democracy.

• Mobilizing Public Opinion

  • Increasingly, lobbyists seek to influence politics by putting together large coalitions and using outside lobbying to sway public opinion.
  • It contrasted this with indirect lobbying, which it defined as efforts to influence Congress indirectly by trying to change public opinion.
  • Increasingly, lobbyists seek to influence politics by putting together coalitions and by utilizing outside lobbying to mobilize public opinion on issues.
  • Because of the important connection between public opinion and voting, this may have the secondary effect of influencing Congress.
  • Large health notices on tobacco products is one way in which the anti-smoking lobby and the government have tried to mobilize public opinion against smoking.

• Early Public Opinion Research and Polling

  • The first known example of an opinion poll was an 1824 local straw poll by The Harrisburg Pennsylvanian for the Jackson Adams race.
  • The first known example of an opinion poll was a local straw poll conducted by The Harrisburg Pennsylvanian in 1824, showing Andrew Jackson leading John Quincy Adams by 335 votes to 169 in the contest for the United States Presidency.
  • Louis Harris had been in the field of public opinion since 1947 when he joined the Elmo Roper firm, then later became partner.
  • Identify the historical origins of public opinion research in the United States

• Constructing Public Opinion Surveys

  • An opinion poll is a survey of public opinion from a particular sample, and is designed to represent the opinions of a population.
  • An opinion poll, sometimes simply referred to as a "poll," is a survey of public opinion from a particular sample .
  • Opinion polls are usually designed to represent the opinions of a population by conducting a series of questions and then extrapolating generalities in ratio or within confidence intervals.