creativity

Examples of creativity in the following topics:

• How Businesses Benefit from Diversity

  • Diversity brings substantial potential benefits such as better decision making and problem solving, and greater creativity and innovation.
  • Diversity brings substantial potential benefits such as better decision making and improved problem solving; greater creativity and innovation, which leads to enhanced product development; and more successful marketing to different types of customers.

• Entrepreneurship and the Economy

  • Creativity and entrepreneurship are needed to combine inputs in profitable ways, resulting in large scale economic growth/development.
  • Human creativity and productive entrepreneurship are needed to combine these inputs in profitable ways, and hence an institutional environment that encourages free entrepreneurship becomes the ultimate determinant of economic growth.
  • Entrepreneurship employs what Schumpeter called "the gale of creative destruction" to replace in whole or in part inferior innovations across markets and industries, simultaneously creating new products and business models.
  • In this way, creative destruction is largely responsible for the dynamism of industries and long-run economic growth.

• Two Spices for the Business Kitchen

  • The creative domain is booming around the world, too.
  • According to one analysis, 15 industries which compose the "creative enterprise sector" will be worth about $6.1 trillion by the year 2020.
  • Even engineers and other "hard skills" experts are going to have to rely "more on creativity than competence, more on tacit knowledge than technical manuals, and more on fashioning the big picture than sweating the details."
  • Joyfulness at work, in turn, can lead to greater creativity, productivity, and collaboration.

• The role of marketing in the firm: a basis for classification

  • Marketing is an individualized and highly creative process.

• Flat versus tall organizations

  • As a result, all levels have the potential of working more closely together which enhances a closer working environment with better communication and creativity.

• Sustainability Initiatives

  • An open culture promotes employee involvement in regards to the innovation and creative processes.
  • Programs should be implemented that reward star performers, foster the creative learning process, and provide comprehensive training and evaluating.
  • Resource efficiency refers to that fact that companies must adapt to a rapidly changing environment by being prepared to change and implement new creative ideas related to sustainability.

• Agencies

  • Creative agencies specialize in creative or design-based business models; their basic interest is in the creation of the advertisement or branding.
  • In the 1990s, media and creative were often unbundled in the interests of economies of scale in buying media.

• Where Will You Get Your Good Ideas?

  • One criterion of proper brainstorming is that it must begin with an unrestricted search for quantity and creativity rather than quality.
  • Very few people do anything creative after the age of thirty-five.
  • The reason is that very few people do anything creative before the age of thirty-five. ~ Joel Hildebrand

• Layers in an Organization: Tall vs Flat Organizations

  • Internally, the organization as a whole encourages more participation between all levels within the organization, promoting closer working relationships that potentially lead to better communication and creativity.

• Developing Alternate Plans of Action

  • Instead, they can use their creative skills and come up with alternatives that may look a little irrelevant.