Systematic

Examples of Systematic in the following topics:

• Social Marketing

  • Social marketing is the systematic application of marketing to achieve specific behavioral goals for a social good.
  • Social marketing is the systematic application of marketing, along with other concepts and techniques, to achieve specific behavioral goals for a social good.
  • A variation of social marketing has emerged as a systematic way to foster more sustainable behavior.

• Goals of Consumer Market Research

  • Consumer market research is the systematic collection of data regrading customers' preferences for actual and potential products / services.
  • In the field of marketing, consumer market research can be generally defined as the systematic collection and evaluation of data regrading customers' preferences for actual and potential products and services.

• Defining Objectives and Formulating Problems

  • Systematic planning is required at all the stages of the marketing research process.

• Collecting Data

  • Systematic planning is required at all stages of the marketing research process, especially in the data collection step.

• Concept Testing

  • Traditional systems of concept testing generally failed to provide a systematic, proven way of showing consumer preference of one concept over another.
  • Thus, communication of the concept was generally left to the creativity of the advertising agency, with no systematic quantitative method known or employed that could identify the criteria on which consumer choices were made (at least, not with any real accuracy).

• Personal Selling

  • It is systematic, repetitive, and measurable.
  • A systematic approach to successful personal selling includes good prospecting, the salesperson's in-depth knowledge of the product, and the qualification of potential buyers.

• Naming Brands

  • The process of naming a brand is key because it requires a systematic effort that includes generating potential brand names, screening them (oftentimes conducting market research to test their potential among consumers), and ultimately selecting the one that holds the most potential.

• Measuring Vendor Performance

  • Performing a vendor analysis (a formal, systematic evaluation of current and potential vendors).

• Stages of Business Buying

  • conduct vendor analysis - a formal and systematic evaluation of current and potential vendors; focuses on price, quality, delivery service, availability and overall reliability

• Quantitative vs. Qualitative Research

  • Quantitative Research is defined as the systematic empirical investigation of social phenomena via statistical, mathematical or computational techniques.