niche

Examples of niche in the following topics:

• Microbes and Ecosystem Niches

  • Every ecosystem on Earth contains microorganisms that occupy unique niches based on their specific metabolic properties.
  • Each species in an ecosystem is thought to occupy a separate, unique niche.
  • In essence, the niche is a complex description of the ways in which a microbial species uses its environment.
  • The precise ecological niche of a microbe is primarily determined by the specific metabolic properties of that organism.
  • Thermophiles, which thrive at relatively high temperatures, occupy a unique ecological niche.

• Post-Cambrian Evolution and Mass Extinctions

  • As animal phyla continued to diversify, new species adapted to new ecological niches.
  • Changes in the environment often create new niches (living spaces) that contribute to rapid speciation and increased diversity.
  • The warm and stable climatic conditions of the ensuing Mesozoic Era promoted an explosive diversification of dinosaurs into every conceivable niche in land, air, and water.
  • In the following Cenozoic Era, mammals radiated into terrestrial and aquatic niches once occupied by dinosaurs.
  • The appearance and dominance of flowering plants in the Cenozoic Era created new niches for insects, as well as for birds and mammals.

• Trends in Advertising

  • Another significant trend regarding future of advertising is the growing importance of the niche market using niche—or targeted—ads.
  • However, usage tracking, customer profiles and the growing popularity of niche content brought about by everything from blogs to social networking sites, provides advertisers with audiences that are smaller but much better defined.

• Microbial Environments and Microenvironments

  • Therefore, microbes have adapted to fill every ecological niche on the planet.
  • In addition to occupying a unique niche within an ecosystem, microbes are potentially sensitive to subtle environmental differences between adjacent areas.

• The Interactionist Perspective

  • Competition was created by groups fighting for urban resources, like land, which led to a division of urban space into ecological niches.
  • Within these niches people shared similar social characteristics because they were subject to the same ecological pressure.

• Pharmacogenomics, Toxicogenomics, and Metagenomics

  • Metagenomics is the study of the collective genomes of multiple species that grow and interact in an environmental niche.
  • Metagenomics involves isolating DNA from multiple species within an environmental niche.

• Selecting Target Markets

  • Marketers have outlined four basic strategies to satisfy target markets: undifferentiated marketing or mass marketing, differentiated marketing, concentrated marketing, and micromarketing or niche marketing.
  • Niche marketing - In marketing, a niche refers to a service or a product that occupies a special area of demand.
  • Niche marketing is the process of finding market segments that are small but potentially profitable nonetheless.

• Marketing by Individuals and Firms

  • Niche Strategy: A niche is an area in a market in which there are unmet needs that, when met, can lead to unique business opportunities.
  • Niche strategy involves finding customers under-served by current offerings.
  • An example of niche marketing is the online, self-help market in which businesses cater to highly specific aspects of peoples' lives for which they desire tips and advice.
  • Growth Strategy: This strategy aims to increase revenue from existing market niches and deliver better offerings to new target markets.

• Porter's Competitive Strategies

  • Differentiation refers to a firm's ability to create a good that is difficult to replicate, thereby fulfilling niche needs.
  • Porter explains that firms with high market share are successful because they pursue a cost-leadership strategy, and firms with low market share are successful because they employ market segmentation or differentiation to focus on a small but profitable market niche.

• Evolution of Mammals

  • After the Cretaceous–Paleogene extinction event wiped out the non-avian dinosaurs (birds are generally regarded as the surviving dinosaurs) and several other mammalian groups, placental and marsupial mammals diversified into many new forms and ecological niches throughout the Paleogene and Neogene, by the end of which all modern orders had appeared.
  • The mammaliaforms appeared during this period; their superior sense of smell, backed up by a large brain, facilitated entry into nocturnal niches with less exposure to archosaur predation.
  • Later in the Mesozoic, after theropod dinosaurs replaced rauisuchians as the dominant carnivores, mammals spread into other ecological niches.