decline stage

Examples of decline stage in the following topics:

• Decline

  • During decline, sales growth becomes negative, profits decline, competition remains high, and the product ultimately reaches its 'death'.
  • The decline stage of the product life cycle is the one where the product ultimately 'dies' due to the low or negative growth rate in sales (see ).
  • However, the market became saturated after 2000 and went into decline.
  • This stage of the product life cycle is the terminal stage where sales drop and production is ultimately halted.
  • Identify the characteristics of a product in the decline stage of the product life cycle.

• Stages in the Product Life Cycle

  • There are four stages in the product life cycle: introduction, growth, maturity, and decline.
  • There are four stages in the product life cycle: introduction, growth, maturity, and decline .
  • In the maturity stage of the product life cycle, sales will reach their peak.
  • In the decline stage of the product life cycle, sales will begin to decline as the product reaches its saturation point.
  • There is no set schedule for the stages of a product life cycle.

• The Product Life Cycle

  • Every product goes through the various life cycle phases of introduction, growth, maturity and decline.
  • It is important that businesses continually develop new products to replace those that are declining.
  • The product life cycle begins with the introduction stage (see ).
  • A good product manager should find new products to replace those that are in the declining stage of their life cycles; learning how to manage products optimally as they move from one stage to the next.
  • However, this stage also offers its share of opportunities.

• Using a Product Life Cycle Framework

  • For example, differences in the competitive situation during each of these stages may dictate different marketing approaches.
  • As such, the manager must find new products to replace those that are in the declining stage of the product lifecycle and learn how to manage products optimally as they move from one stage to the next.
  • The five stages of the product life cycle and their components can be defined as follows:
  • Decline: the product becomes obsolete and its competitive disadvantage result in decline in sales and, eventually, deletion.
  • For example, a vigorous promotional program or a dramatic lowering of price may improve the sales picture in the decline period, at least temporarily.

• Maturity

  • The maturity stage follows the growth stage in the product's life cycle (see ).
  • Ultimately, during this stage, sales will peak.
  • But, these sales will peak and ultimately decline, as the graph shows.
  • The stage that lasts the longest in the product life cycle is the Maturity stage.
  • So, during the maturity stage, the following occurs:

• Growth

  • During the growth stage, the public becomes more aware of the product; as sales and revenues start to increase, profits begin to accrue.
  • Mini tablets, such as the iPad mini, Google Nexus 7, or Amazon Kindle Fire, are in the growth stage at the moment.
  • If a monopoly was initially created, then it still exists in this stage.
  • The graph shows the growth stage in the overall product life cycle.
  • Identify the conditions that exist when a product is in stage 2, growth of the Product Life Cycle

• Financing Life Cycle of the Firm

  • From these observations came the four stage life cycle of the firm.
  • In the first stage, a new company begins with the seed of an idea.
  • This is the mature stage of a company's development.
  • When the firm has reached the final stage, sales can stagnate or decline due to replacement by a better product or competitor.
  • EFN declines further.

• Considering the Organizational Life Cycle

  • Generally speaking, organizations go through the following stages:
  • Daft theorized four stages of the organizational life cycle, each with critical transitions:
  • Daft first notes that the entrepreneurial (or startup) stage of an organization requires leadership.
  • In the collectivity stage, momentum has been created and expansion is required.
  • The Enterprise Life Cycle comes strongly into play in the elaboration stage.

• Demographic Transition Theory

  • Afghanistan is currently in this stage.
  • In stage three, birth rates fall.
  • Mexico’s population is at this stage.
  • The birth rate decline in developed countries started in the late 19th century in northern Europe.
  • While improvements in contraception do play a role in birth rate decline, it should be noted that contraceptives were not generally available nor widely used in the 19th century and as a result likely did not play a significant role in the decline then.

• Stages in Social Movements

  • Blumer, Mauss, and Tilly, have described different stages social movements often pass through.
  • Whether these paths will result in movement decline or not varies from movement to movement.
  • This makes the actual stages the movement has passed through difficult to discern.