social proof

Examples of social proof in the following topics:

• The Psychology of Persuasion

  • Social Proof: People will do things they see other people are doing.

• Establishing Credibility

  • The burden of proof is on you, so you need to make a case for the value of your experience, training, or research.

• History of Public Speaking

  • Aristotle divided the "means of persuasion" into three parts, or three artistic proofs, necessary to persuade others: logical reason (logos), human character (ethos), and emotional appeal (pathos).
  • Communication departments had professors who studied and taught classical rhetoric, contemporary rhetoric, along with empirical and qualitative social science.

• Personification

  • We deny it; and what is your proof?
  • If you do not know it, you are inexcusable for asserting it, and especially for persisting in the assertion after you have tried and failed to make the proof.

• Build Credibility

  • Aristotle established three methods of proof to build credibility: initial, derived, and terminal.
  • Aristotle, the classical Greek philosopher and rhetorician, established three methods of proof—logos, ethos, and pathos.

• Using Supporting Materials Effectively

  • Regardless of the type of supporting material used, they are effective only if they fulfill the speaker's burden of proof.

• Deploying a Rational Appeal

  • Basically, the burden of proof is on you the speaker as you develop your appeals to the audience.

• Body

  • Let's say you have to write a speech on the rise of social media.
  • Your professor wants you to argue a specific position about whether social media is beneficial or harmful to social interaction.
  • After researching social media platforms, history, and applications, you decide to argue that social media is a beneficial tool.
  • You outline three main points: 1) that social media is popular and widespread; 2) that social media connects humans to one another faster than ever before; and 3) that social media often does social good.
  • To illustrate your first point, you give a historical overview of the rise of social media while sharing facts, figures, and charts on social media's growth and popularity.

• Specific Purpose of a Speech

  • For example, if the topic is social media and the speaker's intention is to inform, the specific purpose would be to inform your audience about social media.
  • In this case, the more specific purpose might be to inform the audience about the evolution of Twitter as a social media platform.
  • For example, when giving a persuasive speech about the rise of Twitter as a dominant form of social media, the speaker's general purpose is to persuade, and the specific purpose is to persuade about the notion that Twitter is a dominant form of social media.
  • At the end of the day, the speaker is still trying to achieve the specific purpose to persuade your audience to believe that Twitter is a dominant social media platform.

• Proxemics

  • Social distance between people is reliably correlated with physical distance: intimate, personal, social and public.
  • Social distance between people is reliably correlated with physical distance, as are intimate and personal distance, according to the delineations below.
  • According to Hall in his book, The Hidden Dimension, space in nonverbal communication may be divided into four main categories: intimate, social, personal, and public space .
  • Generally, public speaking will occur in the far phase of the social distance and primarily in the public distance.
  • But, going beyond the basic considerations, the speaker may want to consider strategies for making the public space more social and personal to achieve conversational goals.