recruitment

Examples of recruitment in the following topics:

• Recruiting and Selecting Salespeople

  • Some companies, such as Southwest Airlines, prioritize attitude over skill when recruiting.
  • Recruiting sales personnel is no different.
  • There are two principal ways to recruit workers: internally and externally.
  • Internal recruitment is often the most cost effective method of recruiting potential employees, as it uses the existing company resources and talent pool to fill needs.
  • The primary goal of external recruitment is to create diversity among potential candidates by attempting to reach a wider range of individuals unavailable through internal recruitment.

• Collecting Data

  • Field work, or data collection, involves a field force or staff that operates either in the field, as in the case of personal interviewing (focus group, in-home, mall intercept, or computer-assisted personal interviewing), from an office by telephone (telephone or computer-assisted telephone interviewing/CATI), or through mail (traditional mail and mail panel surveys with pre-recruited households).

• Relationship Marketing and Management

• Adding Value

  • Employees: to "sell" the company when recruiting new people, or for retaining and motivating existing employees.

• Trends in Social Media

  • According to Jody Nimetz, author of Marketing Jive, there are five major uses for businesses and social media: create brand awareness, manage their online reputation, recruit employees, learn about new technologies and competitors, and generate leads for potential prospects.

• Types of Marketing Channels

  • Direct selling often, but not always, uses multi-level marketing (a salesperson is paid for selling and for sales made by people they recruit or sponsor) rather than single-level marketing (salesperson is paid only for the sales they make themselves).

• Understanding Copywriting + The Elements of Copy

  • Personal achievement was the benefit the Army was offering potential recruits.