webcast
(noun)
A video and or audio broadcast transmitted via the Internet.
Examples of webcast in the following topics:
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Formal Communications
- Examples include email, intranet, video and webcasts, DVD, electronic newsletters, podcasts, blogs, wikis, voicemail, conference calls, SMS text messaging, desktop alert messages, desktop news feeds, and internal social media tools (e.g., internal Twitter-style sites such as Yammer).
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Defining Business Marketing
- Industry white papers, trade shows, corporate websites, and webcasts are often used as promotional tactics to build brand awareness and generate leads.
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B2B vs. Consumer Marketing: Similarities and Differences
- Similar to consumer ads, these advertisements lead to landing pages, where marketing messaging aims to convince web visitors to submit a form, download a brochure, or register for a webcast.
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What to Look For
- However, the speaker is addressing a larger audience or speaking via teleconferencing or webcasting tools, it may be useful to collect data via surveys or questionnaires.
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Characteristics of Business-Customer Interactions
- B2B brands often court customers with ongoing communications including newsletters, webcasts, seminars, and other events that add value to the business-customer relationship.
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An Overview of PowerPoint
- The slides can also be used as the basis for a webcast.
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Practicing through Anxiety
- For example, stand in front of the room or stay seated if recording a webcast.
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Distance Learning and Teaching Online
- Distance learning can also use interactive radio instruction (IRI), interactive audio instruction (IAI), online virtual worlds, digital games, webinars, and webcasts, all of which are referred to as eLearning.