need recognition

Examples of need recognition in the following topics:

• Need Recognition

  • Need recognition occurs when a consumer identifies a need and thinks of a product that might meet this need.
  • A need can be triggered by internal or external stimuli.
  • Human needs as identified by Maslow:
  • At the bottom of the hierarchy are the "Basic needs or Physiological needs" of a human being: food, water, sleep and sex.
  • Identify need recognition as part of the consumer decision making process

• Herzberg's Two-Factor Theory

  • Extrinsic motivators tend to represent more tangible, basic needs—i.e., the kinds of needs identified in McClelland's "existence" category of needs in his ERG Theory or in the lower levels of Maslow's Hierarchy of Needs.
  • Intrinsic motivators tend to represent less tangible, more emotional needs—i.e., the kinds of needs identified in McClelland's "relatedness" and "growth" categories of needs in his ERG Theory and in the higher levels of Maslow's Hierarchy of Needs.
  • Intrinsic motivators include challenging work, recognition, relationships, and growth potential.
  • Managers must recognize that while these needs may be outside the more traditional scope of what the workplace should provide, they are absolutely critical in empowering strong individual and team performance.
  • Herzberg's Two-Factor Theory, McClelland's Need Theory, and Maslow's Hierarchy of Needs all talk about higher-level psychological needs such as achievement, recognition, responsibility, and advancement.

• Maslow's Hierarchy of Needs

  • People need to engage themselves to gain recognition and have an activity or activities that give the person a sense of contribution, to feel self-valued, be it in a profession or hobby.
  • The most fundamental and basic needs are what Maslow called "deficiency needs" or "d-needs":
  • This need for belonging can sometimes overcome physiological and security needs.
  • People need to engage themselves to gain recognition and have an activity or activities that give the person a sense of contribution, to feel self-valued, be it in a profession or hobby.
  • This may include a need for status, recognition, fame, prestige, and attention.

• Herzberg's Two-Factor Theory

  • Rather, individuals look for the gratification of higher-level psychological needs having to do with achievement, recognition, responsibility, advancement, and the nature of the work itself.
  • This appears to parallel Maslow's theory of a need hierarchy.
  • Motivators (e.g. challenging work, recognition, responsibility) that give positive satisfaction, arising from intrinsic conditions of the job itself, such as recognition, achievement, or personal growth .
  • Hygiene factors are needed to ensure an employee is not dissatisfied.
  • Herzberg's theory implies that simple recognition is often enough to motivate employees and increase job satisfaction.

• Accounting Perspectives on Long-Lived Assets

  • If accounting principles allow recognition of an asset, the next issue concerns which items can be included and which items need to be expensed.
  • Added to that would be any taxes paid, less any discounts received, cost of transportation that a company pays to bring the item to where it needs to go, and the cost of getting it ready for use.
  • So, for example, the cost of land would include any attorney fees, real estate fees, title fees, back taxes that need to be paid, and the cost of preparation for the lands intended use.

• Classical Theory of Motivation

  • The lower level needs such as physiological and safety needs will have to be satisfied before higher level needs are to be addressed.
  • Basically it is oriented on a future need for security.
  • Only unsatisfied needs influence behavior; satisfied needs do not.
  • The person advances to the next level of needs only after the lower-level need is at least minimally satisfied.
  • He distinguished between: Motivators (e.g. challenging work, recognition, responsibility) which give positive satisfaction, and Hygiene factors (e.g. status, job security, salary and fringe benefits) that do not motivate when present but, if absent, result in demotivation.

• Motivating Listeners

  • The lower level physiological and safety needs must be satisfied before higher level needs can be addressed.
  • The second level awakens a need for security; it is oriented on a future need for security.
  • Need: show how the topic applies to the psychological need of the audience members; audience needs are what motivates action.
  • Show the need will not go away by itself.
  • Satisfaction: you need to solve the issue.

• The Standard View of the Scientific Method

  • The recognition of a problem is a recognition of a deviation between what should be and what is.

• Confederate Diplomacy

  • During its four year existence, the Confederate States of America actively sought official recognition and aid from European powers, particularly Britain and France.
  • The United States government considered the Southern states to be in rebellion and refused to grant formal recognition of the Confederacy as a sovereign state.
  • In fact, the U.S. government never actually declared war on the Confederacy, instead merely expressing a need to recapture federal forts and suppress an ongoing rebellion, as in Lincoln's proclamation on April 15, 1861.
  • Mid-war parlays between the two sides occurred without formal political recognition despite the fact that laws of international war governed military relationships on the ground.
  • They were unofficially interviewed, but neither secured official recognition for the Confederacy.

• International Diplomacy

  • Recognition of the Confederacy seemed at hand, but Lincoln released two detained Confederate diplomats, tensions cooled, and the Confederacy gained no advantage.
  • But the Union victory at the Battle of Antietam and internal opposition of British abolitionists resulted in no British recognition.
  • By late spring of 1863 France was in need of Confederate cotton and other Caribbean commerce to sustain the French conquest of Mexico.
  • Representatives to Britain and France were unofficially interviewed but did not offer official recognition for the Confederacy.
  • Confederate offers late in the war to end slavery in return for diplomatic recognition were not seriously considered by London or Paris.