information silos
(noun)
A management system incapable of reciprocal operation with other, related information systems.
Examples of information silos in the following topics:
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Negotiating
- More knowledge and wisdom can be harnessed in cross-departmental and cross-functional teams than with individuals operating in information silos.
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Minimizing Risk of Miscommunication
- Make sure that needed information is readily available and accessible.
- Silos: Hierarchy in an organization is essential but it can also reduce the flow of communication.
- Withholding information: For many organizations, important information can be kept confidential due to company policies.
- Make sure that needed information is readily available and accessible.
- Silos: Hierarchy in an organization is essential but it can also reduce the flow of communication.
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Matrix Structure
- Proponents of matrix management suggest that this structure allows team members to share information more readily across task boundaries, countering the "silo" critique of functional management.
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Network Structure
- At the organizational level, social networks can include intra-organizational or inter-organizational ties representing either formal or informal relationships.
- Communication is less siloed and flows freely, possibly opening up more opportunities for innovation.
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Impact of Technology on Marketing
- Many consumers and business professionals seek information and connect with other people and businesses from their computers and phones.
- With access to many sources of information and an interest in interactive media, consumers may collect more product information on their own.
- Delivering consistent information about a brand or an organization helps establish it in the minds of consumers and potential customers across target markets.
- Marketers need to find a way to break down the silos and connect the data sources.
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Functional Structure
- Some refer to these functional areas as "silos"—entities that are vertical and disconnected from each other.
- Smaller companies that require more adaptability and creativity may feel confined by the communicative and creative silos functional structures tend to produce.
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Wiligelmo and Other Forms of Architecture
- The cloisters of Santo Domingo de Silos Abbey, in Northern Spain, and Moissac are fine surviving examples.
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Marketing Performance Metrics
- However, long-term ROMI is often criticized as a "silo-in-the-making".
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The Silo D'Oro
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Recovery
- This graphic demonstrates the different silos receiving government aid within the domestic economy, as a direct result of the American Recover and Reinvestment Act (ARRA).