grassroots fundraising

Examples of grassroots fundraising in the following topics:

• Campaign Financing

  • Grassroots fundraising is a method of fundraising used by or for political candidates.
  • Grassroots fundraising is a way of financing campaigns for candidates who don't have significant media exposure or candidates who are in opposition to the powerful lobby groups.
  • It often involves mobilizing grassroots support to meet a specific fundraising goal, or it sets a specific day for grassroots supporters to donate to the campaign.
  • Ron Paul is a congressman from Texas who employs the method of grassroots fundraising.

• Differences in Messaging in For-Profit vs. Non-Profit Organizations

  • Fundraising used to consist mostly of asking for donations on the street or at people's doors, but new forms, such as online fundraising, have emerged in recent years (though these are often based on older methods, such as grassroots fundraising).
  • Fundraising is a significant way in which non-profit organizations can obtain the money for their operations.
  • While fundraising often involves the donation of money as an outright gift, money can also be raised by selling a product.
  • This is known as product fundraising.
  • Fundraising also often involves recognition to the donor, such as naming rights or inclusion on an honor roll.

• Leadership

  • Interest groups often rely on leaders to organize their fundraising and make their advocacy efforts successful.
  • Additionally, the strategist determines where advertisements will be placed, where grassroots organizing efforts will be focused, and how fundraising will be structured.
  • Interest groups with a de facto leader may be more successful at sustained political advocacy than those with no clear hierarchy, because a clearly defined leader allows for more efficient organization of fundraising efforts, demonstrations, and campaigns.

• The General Election Campaign

  • Candidates tend to fund their campaigns in part with their personal wealth but also by fundraising extensively.
  • Fundraising may include appealing to wealthy large donors, organizing grassroots campaigns to amass small donations from large numbers of voters, or tapping into political party funds.

• Indirect Techniques

  • Grassroots lobbying asks the public to contact legislators concerning the issue at hand, as opposed to going to the legislators directly.
  • Grassroots lobbying oftentimes implement the use of media, ranging from television to print, in order to expand their outreach.
  • Using social media is, by nature, a grassroots strategy.
  • Federal law does not mandate grassroots lobbying disclosure, yet 36 states regulate grassroots lobbying.
  • The First Amendment rights of free speech, freedom of association, and freedom of petition protect lobbying, including grassroots lobbying.

• The Election of 1972

  • McGovern began campaigning as an progressive anti-war candidate nearly 2 years before the election; in the end, he succeeded in winning the nomination, bolstered by strong grassroots support, and in spite of establishment opposition.
  • However, the new rules marginalized many prominent Democrats, whose influence had been cut, and those politicians refused to support McGovern's campaign (with some even supporting Nixon instead), leaving the McGovern campaign at a significant fundraising disadvantage.

• The General Election Campaign

  • Not raising enough money early on can lead to problems later as donors are not willing to give funds to candidates they perceive to be losing, a perception based on their poor fundraising performance.
  • Campaigns will also intensify their grassroots campaigns, coordinating their volunteers in a full court effort to win votes.

• The Internet, Blogging, and Podcasting

  • These Internet technologies are used for cause-related fundraising, lobbying, volunteering, community building, and organizing.
  • These technologies enable faster communication by grassroots citizen movements and the delivery of local information to a large audience.

• Women in American Politics

  • The paths to public office for women in the African-American community have differed from men and other groups, such as women's organizations, rallies, and fundraisers.
  • Analyze the role that women play in American politics, especially the involvement of African-American women in grassroots activism and institutional politics

• The Modern Political Campaign

  • Campaigns will also intensify their grassroots campaigns, coordinating their volunteers in a full court effort to win votes.
  • These Internet technologies are used for cause-related fundraising, lobbying, volunteering, community building, and organizing.