entrepreneurial
(adjective)
Having the spirit, attitude or qualities of a person who organizes and operates a business venture.
Examples of entrepreneurial in the following topics:
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Marketing as an Entrepreneurial Force
- Many firms task their marketing teams to promote a culture of entrepreneurial thinking via initiatives in and outside the organization.
- Many brands task their marketing teams to promote a culture of entrepreneurial thinking via initiatives in and outside the organization.
- Brand differentiation strategies aimed at making products more successful than competitor products and brands can facilitate entrepreneurial behavior that follows the goals of the organization.
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The business eco-system
- Whether you possess the characteristics of an entrepreneurial mindset, or work for someone who does, you can still be instrumental in starting a new venture by understanding the business eco-system.
- The Business Eco-system Wheel is reprinted and adapted from the Entrepreneurial Marketing Wheel with permission from Mentorography, Inc. © 2008.
- Entrepreneurial Marketing; Real Stories and Survival Strategies by Molly Lavik and Bruce Buskirk, Preface, page xxii.
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Answer key
- 11) How many of the entrepreneurial mindset characteristics do you possess?
- Many entrepreneurs embody these entrepreneurial mindset characteristics.
- 12) How many of the entrepreneurial mindset characteristics do you possess?
- Do not let others define your entrepreneurial journey!
- Schedule time every day for 30 minutes to keep refining your entrepreneurial characteristics and figuring out how to enhance your entrepreneurial personality.
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Introduction
- In chapter 2 we will explore what factors and characteristics are commonly found in an entrepreneurial mindset.
- When the timing seems right you will know if an entrepreneurial journey is your destiny.
- As you read Costa's story pay particular attention to the characteristics described as his entrepreneurial mindset.
- Do you possess any of the entrepreneurial mindset characteristics that Costa has?
- Blog Back: Go to http://www.Mentorography.com and post your own entrepreneurial mindset characteristics.
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Introduction to Entrepreneurship
- In recent years, the term has been extended to include social and political forms of entrepreneurial activity, which are often referred to as social entrepreneurship.
- Entrepreneurial activities differ substantially depending on the type of organization and creativity involved.
- Many high-value entrepreneurial ventures seek venture capital or angel funding (seed money) to raise capital for building the business.
- Corporations have become aware of the potential advantages of internal entrepreneurial activity and often have innovation specialists in their organizations to develop creative solutions for complex problems.
- Incremental innovation is also largely recognized as a vital entrepreneurial pursuit.
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Types of Innovation
- There are three main modes of innovation: entrepreneurial value-based, technology-based, and strategic-reflexive.
- The first is an entrepreneurial value-based method where change is initiated by an individual's actions.
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Definition and statistics
- The Kaufmann Center for Entrepreneurial Leadership, a leading institute of entrepreneurial research in the USA, for example, defines high-growth firms as being those with over 30 per cent growth in sales or over 20 per cent growth in the number of employees for each of the three preceding years.
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Entrepreneur assessment survey
- Try taking the Entrepreneur Assessment Survey but remember, this does not mean if you have the tendency or not, again only you get to decide if you want to go on your own entrepreneurial journey.
- 11) How many of the entrepreneurial mindset characteristics do you possess?
- In chapter 1 some characteristics of an entrepreneurial mindset were shared; here are additional characteristics and or similar characteristics to also consider.
- 12) Ask someone who has known you since you were a child how many of the entrepreneurial mindset characteristics they think you possess?
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Key Characteristics of Entrepreneurs
- Entrepreneurial drive is something of an umbrella term for the wide variety of characteristics that compel an individual to pursue a unique and untested path relentlessly, regardless of the failures and obstacles.
- The characteristics below all overlap with drive in some way, shape, or form, to ultimately create a template for the entrepreneurial mentality:
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Considering the Organizational Life Cycle
- Daft first notes that the entrepreneurial (or startup) stage of an organization requires leadership.
- Such structures allow small teams to experiment and react quickly as they try new entrepreneurial strategies while the larger organization maintains operative efficiency in established markets.