consumable
(adjective)
A good that is consumed or depleted upon use.
Examples of consumable in the following topics:
-
Consumer Interest Groups
- Consumer Interest Groups focus on the issues and interests of consumers .
- Consumer Interest Groups can be considered public-interest groups since their work benefits consumers rather than providing exclusive economic benefits to a closed set of members.
- In these ways Consumer Interest Groups protect and represent consumers.
- Two examples of consumer groups concerned with a broad range of consumer goods are the Better Business Bureau (BBB) and the Consumer Union, who publishes the Consumer Reports.
- Consumer Interest Groups can also be single-issue interests groups.
-
Alternative Arrangements
- Business-to-government, consumer-to-consumer, and institutional markets are additional types of marketing channels.
- These include business-to-government, consumer-to-consumer, and institutional markets.
- Consumer-to-consumer commerce is the completion of transactions between private individuals or consumers.
- Craigslist and eBay usually involve consumer-to-consumer transactions.
- There are also older forms of consumer-to-consumer transactions, such as classified ads and garage sales .
-
Consumer Behavior and Advertising
-
The Demand Curve and Consumer Surplus
- Consumer surplus is the difference between the maximum price a consumer is willing to pay and the actual price they do pay.
- Consumer surplus is the difference between the maximum price a consumer is willing to pay and the actual price they do pay.
- Consumer surplus plus producer surplus equals the total economic surplus in the market.
- Generally, the lower the price, the greater the consumer surplus.
- Consumer surplus, as shown highlighted in red, represents the benefit consumers get for purchasing goods at a price lower than the maximum they are willing to pay.
-
Defining Consumers
- A consumer is a person (or group) who pays to consume the goods and/or services produced by a seller (i.e., company, organization).
- It is important to note that consumers (or customers) play a vital role in the economic system of a nation.
- In the fields of economics, marketing and advertising, a consumer is generally defined as the one who pays to consume the goods and services produced by a seller (i.e., company, organization).
- It is important to note that consumers (or customers) play a vital role in the economic system of a nation .
- Example of an open food market in Vienna, showing how consumers play an important role in a nation's economy.
-
Consumer Perception of Communication
- Analyzing how consumers access marketing messages can help brands discover consumers' preferences for how to receive information.
- Failure to follow consumers' changing media preferences can be expensive.
- Consumers use a variety of sources, including:
- Marketing messages must use the right timing and context to be effective for consumers.
- Explain why managing consumer perception is integral to successful marketing communications
-
Goals of Consumer Market Research
- If the consumer market research demonstrates that consumers do in fact have an unsatisfied need for a cheese that could replace the product they are currently consuming in Latin America, the company could go ahead and develop the cheese product.
- It is also important to note that consumer market research is not directly synonymous with marketing research.
- The ultimate goal of consumer research is to serve as the voice of the consumer.
- Identify which consumer needs are important and whether the needs are being met by current products
- If the consumer market research demonstrates that consumers do in fact have an unsatisfied need for a cheese that could replace the product they are currently consuming in Latin America, the company could go ahead and develop the cheese product.
-
Basic Consumer Rights
- Basic consumer rights ensure a level of protection for consumers owed by a supplier of goods or services.
- In the FDA's case, drugs and foods are regulated to ensure consumer safety.
- Kennedy presented a speech to the United States Congress in which he extolled four basic consumer rights -- later called, The Consumer Bill of Rights .
- That's where consumer protection comes in.
- Kennedy extolled four basic consumer rights, later called the "Consumer Bill of Rights. "
-
Impacts of Price Changes on Consumer Surplus
- Consumer surplus is defined, in part, by the price of the product.
- Assuming that there is no shift in demand, an increase in price will therefore lead to a reduction in consumer surplus, while a decrease in price will lead to an increase in consumer surplus.
- So any increase in consumer surplus due to the decrease in price may be offset by the fact that consumers that want the good cannot purchase it.
- Necessarily, this reflects a drop in consumer surplus.
- An increase in the price will reduce consumer surplus, while a decrease in the price will increase consumer surplus.
-
Consumer Misbehavior
- Consumer misbehavior refers to the common occurrence of consumers acting outside the norm.
- Consumer misbehavior refers to the common occurrence of consumers acting outside the norm.
- Combating consumer misbehavior is an expensive, time-consuming activity.
- Although a very common crime, it is still considered consumer misbehavior.
- Give examples of common types of consumer misbehavior and common retailer tactics for addressing consumer misbehavior issues.