Section 4
Advertising
Book
Version 6
By Boundless
By Boundless
Boundless Business
Business
by Boundless
4 concepts
Social and Legal Considerations
Businesses need to understand the legal ramifications and social implications that occur from intentionally misleading the public.
Types of Advertising
There are many types of advertising; each has different attributes, such as price, viewing demographic, and medium.
Trends in Advertising
With the advent of the ad server, marketing through Internet opened new frontiers for advertisers with the "dot-com" boom of the 1990s.
Agencies
An advertising agency or advert agency is a service business dedicated to creating, planning, and handling advertising for its clients.