personal selling

Examples of personal selling in the following topics:

• Salesperson Personalities

  • According to David Jobber, there are three types of personal selling: order-takers, order-creators, and order-getters.
  • Personal selling is one of the five main aspects of the promotional mix within marketing communications.
  • In contrast, personal selling uses personal contact with target markets to generate new sales.
  • The importance and power of this tool might be seen in the numbers of people employed in the personal selling field .
  • Some of the primary objectives that fall under personal selling include:

• A Brief Definition

  • These elements are personal selling, advertising, sales promotion, direct marketing, and publicity.

• Managing Personal Selling

  • Personal selling is one of the main tools used in the promotional mix within marketing communications.
  • For example, a salesman might mention that his product is popular with a person's neighbors, knowing that people tend to follow perceived trends.
  • Selling technique is the body of methods used in the profession of sales, which is also often called personal selling.
  • Techniques used in selling vary from the highly customer centric consultative selling to the heavily pressured "hard close. "
  • Personal selling, a main tool in marketing communications, is used by retail associates, telemarketers and outside sales managers.

• The Promotion Mix

  • There are five (sometimes six) main aspects of a promotional mix: Advertising, Personal selling, Sales promotion, Public relations, and Direct marketing.
  • (Always in Paid Form non personal)
  • Personal selling: A process of helping and persuading one or more prospects to purchase a good or service or to act on any idea through the use of an oral presentation.

• Consumer goods marketing and business-to-business (industrial) marketing

  • Consumer goods marketers sell to individuals who consume the finished product.
  • Business-to-business marketers sell to other businesses or institutions that consume the product in turn as part of operating the business, or use the product in the assembly of the final product they sell to consumers.
  • Business-to-marketers engage in more personal selling rather than mass advertising and are willing to make extensive adjustments in factors such as the selling price, product features, terms of delivery, and so forth.

• The Promotion Mix

  • (Always in Paid Form non personal)
  • Examples of personal selling include: Sales presentations, sales meetings, sales training and incentive programs for intermediary salespeople, samples, and telemarketing.
  • (Always in Paid Form non personal) Personal selling - A process of helping and persuading one or more prospects to purchase a good or service or to act on any idea through the use of an oral presentation.
  • Break down the promotional mix into advertising, personal selling, sales promotion, and PR

• A Brief Description

  • Promotion is one of the marketing mix elements, including personal selling, advertising, sales promotion, direct marketing, and publicity.
  • These elements are personal selling, advertising, sales promotion, direct marketing, and publicity.

• Salesperson Personalities

  • The personal selling process is an eight step approach that has been found to be beneficial in sales.
  • The characteristics of modern selling are:
  • Problem Solving And System Selling: One of other roles played by sales person is to be a consultant.
  • In addition, sales person also must know how to sell a ‘system' of a product.
  • As an example, by selling a computer to a company, the sales person also can promote the anti-virus software and other devices that come together with the computer.

• Direct Selling

  • Direct selling is the marketing and selling of products directly to consumers, away from a fixed retail location.
  • Direct selling is the marketing and selling of products directly to consumers, away from a fixed retail location.
  • Modern direct selling is done through personal presentation and includes sales made through the party plan, one-on-one demonstrations, and other personal contact arrangements as well as internet sales.
  • According to the WFDSA, consumers benefit from direct selling because of the convenience and service it provides, including personal demonstrations and explanations of products, home delivery, and generous satisfaction guarantees.
  • According to Direct Selling News, the largest direct selling companies by 'revenue in 2011' were:

• Three examples

  • A savings organization named ‘Patrimonio Hoy' was then set up to finance the selling of Cemex products to the company's new customer base.
  • Realizing that he was on to a good thing, Yunus next helped a telecom company called GrameenPhone (from an idea conceived by former investment banker Iqbal Quadir) to adapt the selling of mobile phones to fit another wasted market.
  • Basically, GrameenPhone sells mobile phones to villages rather than individuals.
  • The message of BoP economics is not about selling products to people who don't need them.
  • Businesses astute and creative enough to adapt to the needs of the world's largest collection of potential customers are currently reaping the benefit of increased profits, improved regional economic stability, and intense personal satisfaction – with little or no competition.