Packaging

(noun)

Physical appearance of a good prepared for retail sale

Examples of Packaging in the following topics:

  • Introduction to minimizing packaging

    • The purpose of packaging is to protect a product and keep it fresh.
    • The three most common types of packaging are:
    • Despite the benefits that packaging provides, many products are ridiculously over-packaged, which is annoying to those who have to pay to throw it away.
    • Wal-Mart, for example, received quite a bit of favourable publicity when it unveiled a packaging ‘scorecard' to its suppliers demanding that they reduce their packaging by at least 5% (Wal-Mart discovered that up to 20% of its garbage was directly attributed to packaging waste).
    • The new package is more cube-shaped, which lowers packaging expenses by 10–20 cents per container.

  • Packaging and Labeling

    • Packaging refers to the physical appearance of a product when a consumer sees it, and labels are an informative component of packaging.
    • Information transmission: Packages and labels communicate how to use, transport, recycle, or dispose of the package or product.
    • Some packages and labels also are used for track and trace purposes.
    • Packages can be engineered to help reduce the risks of package pilferage.
    • Packaging refers to the physical appearance of a product when a consumer sees it, and labels are an informative component of packaging.

  • Reducing the costs and waste of extraneous packaging

    • Since packaging produces a substantial amount of waste, and waste is always a sign of wasted money, reducing packaging material is a good way for a business to decrease its expenses.
    • For example, the British government's waste advisor (WRAP) states that food and drink packaging waste in UK supply streams amounts to 6.6 million tons of material and costs £5 billion annually.
    • To combat this waste, food retailer giant Tesco introduced trayless bags for chickens that reduced packaging by 68% resulting in 540 fewer Tesco delivery vehicles on the road.
    • Also at Tesco, tomato purée tubes no longer come in cartons, which reduces packaging by 45%.
    • And lightweight wine bottles now reduce glass usage by 560 tons (even double-concentrated drink mixes have resulted in smaller and lighter packaging which further decreases delivery numbers).

  • Tried and tested suggestions for reducing packaging waste

    • Use the least amount of packaging possible (or, better yet, none at all).
    • Redesign packaging to reduce material use.
    • Reuse packaging materials and containers whenever possible.
    • Extending the life of packaging materials saves money.
    • Sell unused packaging waste to a recycler.

  • Miscellaneous tips

  • It's not just good business, it's the law

    • As you read this, local, state and federal governments around the world are passing more laws making it mandatory to return products and their packaging to their point of origin after use.
    • Indeed, the day may soon come when products – and their packaging – will be tagged with a toll-free telephone number or a bar code so that they can be identified and picked up at the end of their useful life for reuse, remanufacturing or recycling purposes.
    • The bottom line: Reusing packaging materials is among the easiest of sustainability targets.

  • Activities in Marketing Departments

    • Packaging: Packaging is the act of designing and producing the package for a product.
    • A package is a wrapper or container in which a product is kept.
    • Labels are attached to the product package to provide information about the product, such as manufacturer of the product, date of manufacture, date of expiry, its ingredients, how to use the product, and its handling.

  • Conclusions

    • If these issues are not addressed, the demands of EPR legislation (Extended Producer Responsibility), which requires manufacturers to take back their products (including packaging) after use or face legal consequences, can be difficult to achieve.

  • Introduction to Cooperative Networking

    • In the United States, a business that produces merchandise from wood enters into talks with a plastics injection firm to discuss recyclable packaging ideas.

  • Preservation

    • The second form is external and includes keeping ahead of laws and legislation, industry improvements, directives from customers (e.g. scorecards' insisting that packaging or toxins be reduced), disruptive trends, and other forms of change.